Technical SEO

Technical SEO is not the same as traditional SEO, and it shouldn’t be confused with it either. While both are important for improving your rankings, one can potentially set you back in your search engine rankings if done incorrectly.

Traditional SEO refers to on-page elements of your website such as title tags and meta descriptions. These are the items that appear in search engine results and are often seen on Google’s first page about a specific search query – hence the name traditional SEO.

Technical SEO, on the other hand, includes web server configuration, robots.txt file utilization, and sitemaps creation and submission among other things.

According to Bright Edge, ​68 percent of online experiences begin with a search engine, and SEO drives 1000 percent more traffic than organic social media.

Technical SEO is not the same as traditional SEO

In search engine optimization, there is a branch of SEO that’s commonly regarded as highly technical: Technical SEO. But to explore the reasons why technical SEO is not the same as traditional SEO, I want to start at the beginning with an extended metaphor.

Traditional SEO consists of familiar practices, such as keyword research and on-site optimization, that define everything that marketing departments do every day.

Technical SEO refers to the website and server optimizations that help search engines crawl and index your site more effectively (to help improve organic rankings).

Our Technical SEO Expert Services Ensures That Your Website Is Optimized For Search Engines

Web Architecture

To ensure that your website is easy to use and pleasing to the eye, we can structure it in a way that makes it easy for search engines to crawl, render, index, and rank your website.

Core Web Vitals Optimization

Google offers a set of important metrics called Core Web Vitals, which encapsulate how their search algorithms rank sites. There are plenty of factors that crawlers will take into consideration and it’s important to know what they are to maximize ROI from your digital marketing.

Website SEO audit & analysis

We will analyze your website and identify and fix any technical issues that are preventing your website from ranking higher on the search engine results pages.

Google Penalty

Penalty removal is not strictly technical SEO, but it does require a technical mindset to help websites identify and remove any manual action given by a search engine.

At Blavitch, we have a deep understanding of Google’s algorithm updates and can help you identify what steps your business needs to take to ensure that you avoid any penalties.

Our team can also help identify if a website has been hit by an algorithm update and help uncover what is causing it.

International SEO

Any international website needs to be optimized so that search engines can identify which country or language should be displayed. Optimizing any multilingual and multiregional e-commerce website requires careful planning and technical SEO implementation.

Mobile SEO

It’s no secret that mobile is fast becoming the number one device for users to search for in different verticals. Configuring technical on-site elements is important to make sure your mobile site can be found in mobile search results. Check out our mobile SEO service page for more information on what further services we offer.

Performance Optimization

Your website can be well optimized from many angles, but as long as it’s slow and frustrating for customers to use, it won’t rank high.

Compressing files to slim down CSS, JavaScript, and HTML files, reducing redirects, leveraging browser caching and CDNs (content delivery networks), and improving server time – all these actions will improve conversion rates and user experience.

Structured Data Markup

Improve your visibility in search results by using schema markup. Schema markup can help search engines understand your content better and display it more effectively.

Our team can add schema markup to your site using Google’s Structured Data Testing Tool to ensure that the markup works correctly.

Image Optimization

Large images slow down your site performance and drive away-page visitors, which means fewer conversions and less revenue. Our specialists will help you choose the right file format, optimize your alt attributes, reduce the file size of your images, utilize image sitemaps, and maximize your use of image optimization plugins.

Let Us Help You Improve Your Technical SEO Today

We understand that managing technical optimization SEO on your own while running your business can be a burden. Our SEO consultants will take the time to understand your needs and create an SEO strategy that helps you achieve your goals.

We boost your search engine visibility by adding schema markup to your web pages, making it easier for search engines to parse and display the information in your content.

Most sites have several technical SEO issues. Technical SEO is the foundation for a high-traffic generating site. Our London-based experts will identify and help you to turn around what’s slowing your growth with our Technical SEO services.

We provide top technical SEO services in Nigeria

Our technical SEO services will raise your website’s ranking, improve its performance, and boost the user experience. The higher your website ranks, the more quality business it can generate—it’s as simple as that. Blavitch knows all the SEO ropes, and we won’t hesitate to use this knowledge to your benefit!

We believe that good cooperation depends on mutual trust. That’s why from the very beginning we will focus on open communication with you.

Let’s make a short phone or video call, listen to your needs, and advise the best solutions.